How Salience compares with the tools you already use

Your CDN, observability stack, search tools and analytics each hold part of the request data. This page puts Salience beside each of them, with features and prices side by side.

Free plan, no card, about ten minutes to your first request.

SEO log file analysers

These are the tools search teams evaluate side by side for log file analysis: JetOctopus, OnCrawl, Botify, Seolyzer and Screaming Frog Log File Analyser.

Log ingestion

Salience
Streaming from Cloudflare, Vercel, CloudFront, Netlify, Kinsta, Shopify, Apache and Nginx
JetOctopus
Real-time and batch
OnCrawl
Daily batch
Botify
Daily batch
Seolyzer
Real-time
Screaming Frog LFA
File upload only

Cloud / SaaS

Salience
Yes
JetOctopus
Yes
OnCrawl
Yes
Botify
Yes
Seolyzer
Yes
Screaming Frog LFA
Desktop app

AI crawler classification

Salience
Training, AI search and user-triggered fetch, with aliases resolved to the vendor
JetOctopus
Yes (AI Bots Analyzer)
OnCrawl
Yes
Botify
Yes
Seolyzer
Unclear
Screaming Frog LFA
Custom user agents only

Bot IP verification against published ranges

Salience
Yes: each request verified, unverified, or from a crawler with no published ranges
JetOctopus
Fake bot detection
OnCrawl
Not advertised
Botify
Not advertised
Seolyzer
No
Screaming Frog LFA
Reverse DNS

Sitemap integration

Salience
Yes, fetched and change-tracked
JetOctopus
Yes
OnCrawl
Yes
Botify
Yes
Seolyzer
Yes
Screaming Frog LFA
Via the main crawler

Google Search Console integration

Salience
Yes
JetOctopus
Yes
OnCrawl
Yes
Botify
Yes
Seolyzer
Yes
Screaming Frog LFA
Yes

robots.txt change tracking

Salience
Yes
JetOctopus
Partial
OnCrawl
Partial
Botify
Yes
Seolyzer
No
Screaming Frog LFA
No

Site crawler

Salience
SalienceBot on request, plus crawl uploads from Screaming Frog and Sitebulb
JetOctopus
Yes (250 pages/sec)
OnCrawl
Yes
Botify
Yes
Seolyzer
Yes (50M+ URLs)
Screaming Frog LFA
Via Screaming Frog SEO Spider

Anomaly detection and alerts

Salience
Yes: per-crawler baselines, email, Slack and webhooks
JetOctopus
Basic
OnCrawl
Yes (Core tier)
Botify
Yes
Seolyzer
Basic
Screaming Frog LFA
None

Historical imports

Salience
Yes, free, with deduplication
JetOctopus
Yes
OnCrawl
Manual
Botify
Yes
Seolyzer
No
Screaming Frog LFA
Yes

Multi-site and agency use

Salience
Unlimited users on every plan except Solo, shared dashboards
JetOctopus
Yes (unlimited)
OnCrawl
Yes
Botify
Enterprise only
Seolyzer
Per tier
Screaming Frog LFA
Per-seat desktop

Public API

Salience
Yes (Starter and above)
JetOctopus
Yes
OnCrawl
Yes
Botify
Yes
Seolyzer
Yes
Screaming Frog LFA
No

Entry price

Salience
Free, then from $19/mo
JetOctopus
€383/mo
OnCrawl
About €49/mo (Explorer)
Botify
About $75K/yr
Seolyzer
Free, then €39/mo
Screaming Frog LFA
£99/yr per seat

Log and observability platforms

Splunk, Datadog and a self-hosted ELK stack ingest the same logs. The search and crawler layer on top of them is built and maintained by your own team.

Real-time ingestion

Salience
Yes
Splunk
Yes
Datadog
Yes
ELK / Kibana
Yes

Search and AI crawler classification

Salience
Included
Splunk
Built in-house
Datadog
Built in-house
ELK / Kibana
Built in-house

Bot IP verification against published ranges

Salience
Included
Splunk
Built in-house
Datadog
Built in-house
ELK / Kibana
Built in-house

Sitemap, Search Console and robots.txt integration

Salience
Included
Splunk
Built in-house
Datadog
Built in-house
ELK / Kibana
Built in-house

Alerting

Salience
Crawler-specific detectors
Splunk
Generic
Datadog
Generic
ELK / Kibana
Watcher / ElastAlert

Entry price

Salience
Free, then from $19/mo
Splunk
About $1,800/yr (1 GB/day)
Datadog
$0.10/GB plus $1.70 per million events
ELK / Kibana
Free open source; Cloud from $95/mo

Cost at volume

Salience
Priced by request, with an overage cap you set
Splunk
Volume-priced, rises with GB per day
Datadog
Ingest and indexing priced separately
ELK / Kibana
Engineering time plus infrastructure

Engineering teams keep their observability platform for infrastructure monitoring, APM and application logs. Salience covers the website request stream for search, AI, content and commerce teams.

AI crawler tools

A newer group of tools tracks GPTBot, ClaudeBot, PerplexityBot and the other AI crawlers. Most of them cover AI traffic only.

Real-time ingestion

Salience
Yes
Known Agents
Yes
BotWatcher
Yes
LLM Bot Tracker
Yes

Log sources

Salience
Cloudflare, Vercel, CloudFront, Netlify, Kinsta, Shopify, Apache and Nginx
Known Agents
Partial, SDK-based
BotWatcher
Next.js middleware only
LLM Bot Tracker
WordPress only

AI crawler coverage

Salience
Training, AI search and user-triggered fetch classes, with aliases resolved to the vendor
Known Agents
40+ agents
BotWatcher
40+ AI bots
LLM Bot Tracker
50+ AI crawlers

Bot IP verification

Salience
Yes, against published ranges
Known Agents
Spoof detection and Web Bot Auth
BotWatcher
No
LLM Bot Tracker
No

Search crawlers (Googlebot, Bingbot)

Salience
Yes
Known Agents
AI-first
BotWatcher
AI only
LLM Bot Tracker
AI only

Sitemap and Search Console integration

Salience
Yes
Known Agents
No
BotWatcher
No
LLM Bot Tracker
No

robots.txt

Salience
Change tracking
Known Agents
Managed robots.txt
BotWatcher
No
LLM Bot Tracker
No

Alerting

Salience
Email, Slack and webhooks
Known Agents
Basic
BotWatcher
Dashboard only
LLM Bot Tracker
None

Multi-site

Salience
Unlimited users except on Solo; sites by plan
Known Agents
10 projects on the $250 tier
BotWatcher
Unclear
LLM Bot Tracker
Per WordPress site

Entry price

Salience
Free, then from $19/mo
Known Agents
Free, $25/mo, $250/mo
BotWatcher
Free trial
LLM Bot Tracker
Free WordPress plugin

Summary of every tool

Every tool on this page, grouped by category, with its entry price and the capabilities buyers ask about most.

Search and AI crawler intelligence

Salience

Entry price
Free, then from $19/mo
Real-time
Yes
Search crawlers
Yes
AI crawlers
Yes, verified
Multi-site
Yes
Bot IP verification
Published IP ranges
SEO log analysers and crawlers
Entry price
€383/mo
Real-time
Yes
Search crawlers
Yes
AI crawlers
Yes
Multi-site
Yes
Bot IP verification
Fake-bot detection
Entry price
About €49/mo
Real-time
Daily
Search crawlers
Yes
AI crawlers
Yes
Multi-site
Yes
Bot IP verification
No
Entry price
About $75K/yr
Real-time
Daily
Search crawlers
Yes
AI crawlers
Yes
Multi-site
Enterprise only
Bot IP verification
No

Seolyzer

Entry price
€39/mo
Real-time
Yes
Search crawlers
Yes
AI crawlers
Unclear
Multi-site
Per tier
Bot IP verification
No

Lumar

Entry price
$89/mo
Real-time
No raw logs
Search crawlers
Yes
AI crawlers
No
Multi-site
Yes
Bot IP verification
No

Screaming Frog LFAA nod to Screaming FrogThe SEO Spider has been on technical SEO laptops since 2010, and the Log File Analyser is where many people first opened a server log. Salience takes their crawl exports directly.

Entry price
£99/yr per seat
Real-time
No
Search crawlers
Yes
AI crawlers
No
Multi-site
Per seat
Bot IP verification
Reverse DNS
Log and observability platforms
Entry price
About $1,800/yr (1 GB/day)
Real-time
Yes
Search crawlers
Built in-house
AI crawlers
Built in-house
Multi-site
Yes
Bot IP verification
Built in-house
Entry price
$0.10/GB plus $1.70/M events
Real-time
Yes
Search crawlers
Built in-house
AI crawlers
Built in-house
Multi-site
Yes
Bot IP verification
Built in-house

ELK / Kibana

Entry price
Free; Cloud from $95/mo
Real-time
Yes
Search crawlers
Built in-house
AI crawlers
Built in-house
Multi-site
Yes
Bot IP verification
Built in-house
Edge and bot defence
Entry price
Included with Cloudflare plans
Real-time
Yes
Search crawlers
No
AI crawlers
Yes
Multi-site
Per account
Bot IP verification
Edge identity

DataDome

Entry price
About $3.8K/mo
Real-time
Yes
Search crawlers
No
AI crawlers
Yes
Multi-site
Yes
Bot IP verification
Yes
AI crawler tools
Entry price
Free, then $25/mo
Real-time
Yes
Search crawlers
AI-first
AI crawlers
40+ agents
Multi-site
Projects
Bot IP verification
Spoof detection

BotWatcher

Entry price
Free trial
Real-time
Yes
Search crawlers
No
AI crawlers
40+ AI bots
Multi-site
Unclear
Bot IP verification
No

LLM Bot Tracker

Entry price
Free WordPress plugin
Real-time
Yes
Search crawlers
No
AI crawlers
50+ AI crawlers
Multi-site
Per site
Bot IP verification
No

TollBit

Entry price
15-25% revenue share
Real-time
Yes
Search crawlers
No
AI crawlers
Yes
Multi-site
Yes
Bot IP verification
Yes

Salience as an alternative to each tool

Each entry says what the tool does and what Salience adds beside it.

Salience vs JetOctopus

JetOctopus pairs a JavaScript-rendering crawler with a log analyser, Search Console integration and segmentation, from €383 a month billed annually. Salience starts free and from $19 a month, streams logs from the CDN or server, verifies crawler IPs against published ranges, and resolves GPTBot, ChatGPT-User and OAI-SearchBot to the same OpenAI identity when it verifies them.

Salience vs OnCrawl

OnCrawl pulls logs from S3 or FTP on a daily schedule and reports the morning after, with an Explorer tier at about €49 a month. Salience processes each request as it arrives and raises alerts within minutes, verifies crawler IPs against published ranges, and tracks sitemap, Search Console and robots.txt changes beside the log data.

Salience vs Botify

Botify is an enterprise SEO suite priced by URL from about $75,000 a year, with daily log ingestion, a dedicated customer success manager and activation write-backs. Salience is self-serve, streams logs as they happen, verifies crawlers against published IP ranges, and starts on a free plan that covers one production site.

Salience vs Datadog

Datadog Log Management ingests from almost any source, parses with pipelines, searches in Log Explorer and alerts through log, anomaly and outlier monitors. It lists no Google Search Console integration and has no built-in model of crawlers, sitemaps or robots.txt, so a search view is built and maintained in-house. Salience arrives with those concepts in place, and search, AI and content teams use it while engineering keeps Datadog.

Salience vs Splunk

Splunk indexes any log at volume-based pricing from about $1,800 a year for 1 GB a day, with generic alerting. Crawler classification, IP verification and sitemap context are built as searches and dashboards by your team. Salience ships them ready, is priced by request, and starts free.

Salience vs Cloudflare

Cloudflare's Log Explorer and Logpush are Enterprise features, Instant Logs needs a Business plan, and AI Crawl Control monitors and manages AI crawlers on every plan. Salience reads the Cloudflare log stream through a Worker on any plan, adds traffic from origins Cloudflare never sees, and answers crawler, sitemap and Search Console questions in one place.

Salience vs Google Search Console

Search Console's Crawl Stats report shows totals, response times, host status and crawl purpose for Google's own crawlers across 90 days, with a representative sample of URLs. Salience records every request that reached the server, URL by URL, from Googlebot, Bingbot, the AI crawlers and clients claiming to be Googlebot, and connects to Search Console so index status sits beside the crawl record.

Salience vs Google Analytics

GA4 models users, sessions, events and acquisition from what its tag or Measurement Protocol sends, and excludes known bots by design. Salience reads the server or CDN log, so it records every request, including the crawlers, AI agents and scrapers that never run the tag. GA4 covers visitor behaviour and conversions; Salience covers what reached the server.

Salience vs Known Agents

Known Agents tracks more than 40 AI agents through an SDK, with spoof detection, Web Bot Auth support and managed robots.txt, from free to $250 a month for ten projects. Salience covers search crawlers as well as AI crawlers, reads logs straight from the CDN or server, verifies IPs against published ranges, and integrates sitemaps and Search Console.

Salience vs Screaming Frog Log File Analyser

Screaming Frog Log File Analyser is a desktop application licensed per seat at £99 a year. Logs are exported from the CDN or server and uploaded by hand, and each analyst needs a licence. Salience streams the same logs continuously from Cloudflare, Vercel, CloudFront, Kinsta, Shopify, Apache or Nginx, verifies crawlers against published IP ranges, alerts on changes and gives every user on the account the same dashboards. A Screaming Frog crawl export uploads straight into Salience and joins to the log data.

Common questions

Is there a cheaper alternative to Botify or JetOctopus for log file analysis?

Salience starts free, and paid plans run from $19 to $499 a month by request volume with unlimited users on every plan except Solo. Botify starts at about $75,000 a year and JetOctopus at €383 a month, and both bundle a JavaScript-rendering crawler. Salience's crawler, SalienceBot, runs on request, and crawl uploads from Screaming Frog and Sitebulb are accepted as well.

Can Salience replace Datadog or Splunk?

For infrastructure monitoring, APM and application logging, Datadog and Splunk cover far more than Salience. Salience covers the website request stream: which crawlers came, whether they were genuine, what they fetched and what changed. Engineering teams keep their observability platform, and search, AI and content teams use Salience beside it.

Does Salience replace Google Search Console?

No. Search Console is Google's report on Google's crawling and indexing, and Salience connects to it through the official API so index status sits next to the crawl record. Salience adds every other crawler, every response and every URL, recorded from the server's side.

Which tools verify Googlebot and AI crawlers by IP address?

Salience checks every supported crawler against the vendor's published IP ranges and marks each request verified, unverified, or from a crawler with no published ranges. Cloudflare verifies bots at the edge, Known Agents runs spoof detection and Web Bot Auth, and Screaming Frog uses reverse DNS. OnCrawl, Botify, Seolyzer, BotWatcher and LLM Bot Tracker do not advertise IP verification.

Does Salience cover AI crawlers as well as search crawlers?

Yes. Salience classifies AI traffic as training crawlers, AI search and retrieval, or user-triggered fetches, resolves aliases to one vendor, and tracks Googlebot, Bingbot and the other search crawlers in the same view. Known Agents, BotWatcher and LLM Bot Tracker cover AI traffic only.

Is there a cloud alternative to Screaming Frog Log File Analyser?

Salience runs in the browser and streams logs from Cloudflare, Vercel, CloudFront, Kinsta, Shopify, Apache or Nginx, so there is no export and upload step and every user on the account sees the same data. A Screaming Frog crawl export uploads into Salience and joins to the log data. The free plan covers 500K requests a month on one site.

Third-party features and prices were checked against vendor documentation in August 2026.

Trust & data protection

Privacy and data protection

You are the controller

We process only on your instructions. GDPR Art. 28 DPA on every account, nothing to sign.

UK data residency

AWS eu-west-2 (London). Encrypted in transit (TLS 1.2+) and at rest (AES-256).

Server-side collection

No browser tracking script and no client-side pixel.

No sale, no pooling

Your logs are never sold, never used for advertising, never shared between customers. DPA, sub-processor list and security overview available.

Your logs already show what Google and the AI crawlers are doing.

Free plan, no card, about ten minutes to your first request.